Independent Study in Graphic Design

Jo Ninham

Books and references..

http://www.emeraldinsight.com/doi/full/10.1108/07363769710166792

https://books.google.co.uk/books?hl=en&lr=&id=PqfSW3zpvFoC&oi=fnd&pg=PA13&dq=the+psychology+behind+branding+books&ots=lFSAcqnLQk&sig=m6Z3yJqPJyJE0zK5G9xseM18MjA#v=onepage&q=the%20psychology%20behind%20branding%20books&f=false

http://smq.sagepub.com/content/8/3/17.full.pdf+html

https://books.google.co.uk/books?hl=en&lr=&id=mRbhAQAAQBAJ&oi=fnd&pg=PP1&dq=the+psychology+behind+branding+books&ots=WYVx7lg70t&sig=P9cxUmj2crHcq73AE7Nh_elwh78#v=onepage&q=the%20psychology%20behind%20branding%20books&f=false

http://www.economistgroup.com/leanback/the-next-big-thing/using-psychology-principles-to-boost-your-brand/

http://www.sciencedirect.com/science/article/pii/S1057740811001008

http://grasshopper.com/blog/why-brands-are-lovable-a-crash-course-in-the-psychology-of-branding/

http://blogs.imediaconnection.com/blog/2013/12/11/the-psychology-of-branding-3-things-marketers-should-know/

http://www.marketingprofs.com/opinions/2014/25403/the-psychology-of-belonging-why-people-become-brand-fans

http://www.brandchannel.com/papers_review.asp?sp_id=680

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This entry was posted on March 4, 2015 by in Research, Uncategorized.
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